College [noun]: company, group; specifically: an organized body of persons engaged in a common pursuit or having common interests or duties.
Hill [noun]: a usually rounded natural elevation of land lower than a mountain.
Custom [adjective]: made or performed according to personal order.
Culture, in the business world, is used to portray the core-ness of a company. It describes how people within the business think, feel, and act. In the case of College Hill Custom Threads, their culture stems from a long line of leadership, philanthropy, and community. These cornerstones were developed through their personal experiences in the greek system. In the beginning, the team focused on designing shirts for greeks, by greeks. They were able to relate to customers, identify their needs, and provide competitive prices.
The greek system may be comprised of multiple chapters but they come together to make a difference in their schools and across the world. In the university setting, this pride is experienced as fans set aside their different interests to cheer on their team. Similarly, businesses are comprised of various departments and groups who all rally around a common mission. This is why CHCT isn’t just for greeks in college, its for everyone who is a part of something.
College Hill Custom Threads (CHCT), has grown to accommodate a wide range of clients. Founded in Pullman, WA (hence the use of ‘hill’ in the name), the company has gained traction with the community, university, and nation. With this recognition, they have expanded, opening a new office in Seattle, WA.
After talking to Owner, Tony Poston, I learned about the key factors that make this company noteworthy. Their strong internship program provides experience and college credit opportunities for WSU students. Sales reps across the nation are given the chance to earn some income and represent their schools. Their full-time staff is comprised of WSU, U of I, and Boise State alumni who collectively form a robust team.
We, as Cougs, should embrace the spirit CHCT evokes (read the last Feature Friday to learn more about Cougs doing business with Cougs.) Also, as a business community, we need to admire the innovative nature of this company. Their ability to be proactive rather than reactive contributes to their continued success.
Ultimately, CHCT is comprised of talented young-minds who enjoy what they do and continue to do it better. For example, the daunting task of purchasing large orders is now all done online (thank you CHCT.) In this case they identified a problem of inefficiency and implemented a solution. As for future innovations, there are many ideas on the horizon for CHCT. Follow them on twitter, facebook, their blog, to find out more.
Welcome to Seattle College Hill Custom Threads and Go Cougs!